SLO County News Blog

SLO Bloggers

Saturday, October 23, 2004

I ran across an old article by Dan Bricklin on Small Business Blogging today, outlining some examples of how small business can make effective use of blogs.

Small Business Blogging - dan bricklin

At SLO Pages, we've spent quite a bit of time recently looking around for local San Luis Obispo blogs to add to our Community pages. As expected, we've found a good number of local personal blogs, a surprising number of Cal Poly student blogs, but only two local small business blogs. However, these 2 blogs provide perfect examples of effective use of blogging for small businesses.

I have been following a blog by Keith Byrd, a local independent realtor, for several months now. His blog provides the latest news and statistics on San Luis Obispo Real Estate. For instance, today, you can learn about some interesting price reductions on businesses and homes for sale. If you dig a little deeper, you'll find that Keith is quite adept at marketing his realty business. He drives around in a PT Cruiser with a surfboard on top advertising his business. His website is packed with local community and real estate information, giving those search engines lots of content to digest. He also authors locallinks.com and slolinks.com which direct potential clients to his website at slocountyhomes.com.

Keith Byrd - SLO County Homes

The other business blog I found is by another local web designer - Kyle Neath. From what I gather from his blog, Kyle is a Cal Poly student providing web design services for San Luis Obispo, however, I just learned that Kyle has recently taken employment at a local web design firm. His blog design is one of my favorites and his posts are both interesting and useful. Like Keith Byrd, Kyle is another master at promoting his business online. Kyle's business website appears at the top of the list when doing a search for San Luis Obispo Web Design, even though his website is relatively new. Since SLO Pages was just launched 2 months ago, we have some serious work to do to catch up to Kyle! Kyle's success is largely due to his frequent newsgroup postings, each containing a very effective use of his account signature - "San Luis Obispo Web Design" with a hyperlink to his website. For example, with a little digging, I found that Kyle (aka Brak) is a moderator and frequent poster at webdesignforums.net. Search for posts by "Brak" and you'll learn how effectively he uses his account signature.

Kyle Neath - Warpspire

As far as personal blogs go, two local blogs stand out there too. These 2 San Luis Obispo County bloggers provide nice, clean designs along with interesting reading.

slo lane
m.eandering streamies

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